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Find your customers on Roku this Black Friday
As with any digital ad campaign, the important thing is to reach streaming audiences who will convert. To that end, Roku’s self-service Ads Manager stands ready with powerful segmentation and targeting options. After all, you know your customers, and we know our streaming audience.
Worried it’s too late to spin up new Black Friday creative? With Roku Ads Manager, you can easily import and augment existing creative assets from your social channels. We also have AI-assisted upscaling, so every ad is primed for CTV.
Once you’ve done this, then you can easily set up A/B tests to flight different creative variants and Black Friday offers. If you’re a Shopify brand, you can even run shoppable ads directly on-screen so viewers can purchase with just a click of their Roku remote.
Bonus: we’re gifting you $5K in ad credits when you spend your first $5K on Roku Ads Manager. Just sign up and use code GET5K. Terms apply.
Hello, Visionary CTOs! 🌟
In this issue, we spotlight how someone with zero tech background broke into cloud computing - fast. It’s a raw look at how self-taught talent is using free tools and relentless curiosity to enter your world and level up quickly.
📰 Upcoming in this issue
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🤖 Google Just Released ‘Jules’ - an AI Coding Agent Now Free for All
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🔒 EU Mandate Makes Cybersecurity a Must for Wireless Devices
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🚀 From Zero to Cloud Hero - Kickstart Your Tech Career in the Cloud
📈 Trending news
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The Cybersecurity Game Changer: AI Meets Quantum
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Cloud vs. AI: A New Tech Showdown Begins
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Cybersecurity Takes Center Stage in the CTO’s Growth Agenda
🤖 Google Just Released ‘Jules’ - an AI Coding Agent Now Free for All
Google’s new AI agent Jules can code, test, and push changes autonomously - offloading dev tasks while you focus on bigger problems.
Key Takeaways:
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🔧 Asynchronous Coding Revolution: Jules securely clones your repo, plans work, and codes - all without interrupting your flow.
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🆓 Generous Free Tier: Available globally with a set number of free daily tasks, plus upgrades for power users.
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💡 Powered by Gemini 2.5 Pro: Offers smart reasoning, test creation, and clean code generation based on Google’s top-tier AI model.
Get Codeinated ☕
Join 40,000 others and get Codeinated in 5 minutes. The free weekly email that wakes up your tech knowledge. Five minutes. Every week. No drowsiness.
- 🚀 Agentic Tools Are Here: Jules sets the stage for the next wave of hands-off development powered by AI.
🔒 EU Mandate Makes Cybersecurity a Must for Wireless Devices
New 2025 rules require all wireless tech in the EU to meet strict cybersecurity standards - pushing hardware makers to rethink security from the ground up.
Key Takeaways:
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📡 Every Wireless Device Covered: Wi‑Fi, Bluetooth, and LTE devices must now meet cybersecurity and interoperability benchmarks.
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🛡 Hardware Takes Center Stage: Secure memory and embedded protections are now essential to pass certification.
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🧩 Design Compliance from Day One: Security must be built in - not bolted on - to align with RED mandates.
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🚫 No Cert, No Market Access: CE certification now includes cybersecurity - non-compliant products will be barred from EU shelves.
🚀 From Zero to Cloud Hero - Kickstart Your Tech Career in the Cloud
This beginner-friendly guide walks you through building foundational cloud skills, landing key certifications, and setting yourself up for real-world tech roles - even if you're starting from scratch.
Key Takeaways:
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🎓 Start with Core Cloud Knowledge: Grasp concepts like IaaS, PaaS, and SaaS to build a solid foundation.
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🆓 Use Free Tiers to Practice: Hands-on experience with platforms like AWS or Azure is your first step forward.
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🏆 Begin with Entry-Level Certifications: Start with beginner-friendly exams to gain credibility and confidence.
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🔗 Bridge Learning to Opportunity: Leverage community, projects, and real-world tasks to turn skills into job readiness.
Why It Matters
The next wave of cloud talent isn’t waiting for credentials - they’re building skills that stick. Leaders who recognize and nurture this mindset will spot high-potential hires before anyone else does.
Rachel Miller
Editor-in-Chief
CTO Executive Insights
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